VLADIMIR PETROV @vladimirpetrov_ru
17–18 NOVEMBER / SAINT PETERSBURG17 NOVEMBER / ONLINE

INVITATION TO A WORKSHOP BY VLADIMIR PETROV

15+ years in photography
Fashion Wedding Editorial / Four Seasons Lion Palace. SAMMEN invites you to join Vladimir Petrov’s workshop in Saint Petersburg or online.
SAMMEN SCHOOL
STYLE / LIGHT / DIRECTION
WORKSHOP
SAMMEN / ABOUT THE WORKSHOP
VLADIMIR PETROV
17–18 NOVEMBER

A STORY
WITH CHARACTER

An Italian mood sets the scene for our upcoming shoot, with a couple who feel perfectly at home amid the grandeur of a palace.

THE MOOD

We draw inspiration from 1990s society photography: its energy, bold looks and sense of the good life. Our wedding story will have the character of a fashion editorial while preserving the couple’s natural connection. Intimacy, personality and the pleasure of the moment take centre stage.

PEOPLE AND SPACE

At Four Seasons Lion Palace, the formal lines of the interiors meet the couple’s spontaneous gestures and movement. Marble, sparkling details and expressive lighting all become part of the concept, with every element supporting the mood of the series.

A luxurious setting.
Free spirits.
A living story.

INSPIRATION
Italy
1990s fashion
LOCATION
Four Seasons
Lion Palace
SAMMEN SCHOOL
WEDDING PHOTOGRAPHY / FASHION / ATMOSPHERE
SAMMEN / THE PHOTOGRAPHERWEDDING PHOTOGRAPHY

VLADIMIR
PETROV

A wedding photographer with over 15 years of experience. His work combines expressive direction, authentic emotion and a distinctive direct-flash aesthetic.

In his workshops, he helps photographers find their visual voice, work with couples and develop a personal approach, from lighting and shooting to image selection and presentation.

  • TOP 10 — TOP100AWARDS
  • TOP 20 — ZankYou
  • Russian Photo Awards jury member
  • World Portrait Awards jury member
Vladimir Petrov с камерой

VLADIMIR PETROV / PHOTOGRAPHER

WORK BY VLADIMIR PETROV
SAMMEN / SHOOT CONCEPT
VLADIMIR PETROV
2026

LA DOLCE
VITA

Fashion Wedding Editorial / Four Seasons Lion Palace

FASHION WEDDING EDITORIAL

Love
and freedom

Within a historic 19th-century palace, the story of a young couple unfolds, their aesthetic transcending time and borders.

Their world is one of cosmopolitan society, Italian ease, sensuality and understated luxury. They could be the subjects of a European society column: free, confident, a little daring and entirely natural in their beauty.

Белый костюм, полный ростПлатье с кристаллами, чёрно-белый кадрБелый костюм, детали силуэтаПлатье с открытой спиной и пайеткамиЗолотистое платье с кристалламиБриллиантовые кольца, крупный план

FOUR SEASONS LION PALACE

Space
and aesthetics

The grandeur, symmetry and formal rules of neoclassical architecture enter into a dialogue with contemporary fashion, open sensuality and the spontaneity of human connection.

The project’s visual language draws on Italian glamour of the 1990s, jet-set culture and the provocative fashion photography of the late 20th century.

Завтрак в историческом интерьере отеляУстрицы и чёрная икраПарадная мраморная лестница Four Seasons Lion PalaceВид на Исаакиевский собор из окнаИсаакиевский собор с балконаУкрашение и устрицы, деталь

JET SET / THE 1990s

Glamour
of the 1990s

Direct flash, rich colours, sparkling crystal, a white tuxedo and marble interiors create a striking contrast between historic grandeur and contemporary freedom.

A story of love without sentimentality, luxury without ostentation and beauty that needs no explanation.

La dolce vita: not an era or a place, but a way of being.

SAMMEN / PRACTICE

VLADIMIR PETROV

20 IMAGES

PAST WORKSHOP

Images from Vladimir Petrov’s previous workshop. Expressive styling, direct flash and his distinctive approach to direction, brought together in one series.

IMAGES FROM THE PREVIOUS WORKSHOP
SAMMEN / PROGRAMME
VLADIMIR PETROV
2026

PROGRAMME

The workshop runs for two days: theory on day one and a practical shoot on day two. Online participation covers day one, the theory programme, only.

DAY 01 / THEORY

Consistent
growth

Build your photography practice through discipline, consistent work and small daily steps. We will discuss how a background in sport can help you maintain momentum, recognise progress and work towards stronger results.

DAY 01 / THEORY

Behind the scenes
as promotion

Use behind-the-scenes content to introduce yourself through your process, personality and the atmosphere on set. Learn to share your work naturally, find content in everyday practice and help future clients get to know you before you meet.

DAY 01 / THEORY

Your creative
position

Define your creative position when working with clients and agencies: independence, confidence in your decisions and a clear understanding of your approach. Learn to communicate your ideas so that clients choose you for your photographic vision.

DAY 01 / THEORY

Style
and identity

Explore how an individual style develops and how to find your voice in photography. We will discuss fashion and trends, the connection between visual choices and personality, and habits that hold back creative growth.

DAY 01 / THEORY

From references
to your own voice

Work with visual references, inspiration and your own visual experience. Learn to transform what you see into original decisions, recognise the possibilities of each shoot and develop a recognisable language through techniques that reflect your personality and vision.

DAY 01 / THEORY

Direction
and working with couples

The photographer’s role in setting the atmosphere and directing a shoot. Learn to suggest ideas confidently, explain your choices and communicate with a couple so they engage with the process, feel at ease and express authentic emotion.

DAY 01 / THEORY

Flash
as a signature

Direct flash in Vladimir Petrov’s creative method: control your lighting and make it part of your visual language. Explore lighting decisions and an intentional approach to achieving reliable results in different shooting conditions.

DAY 01 / THEORY

Selection, editing
and presentation

Work with images after the shoot: attention to each frame, thoughtful selection and editing as an extension of your creative approach. Learn to choose images for publication, maintain a coherent voice and present your work on your website and social media.

DAY 02 / PRACTICE

Shooting
and practice

Day two is dedicated to shooting and hands-on practice, putting the first day’s ideas into action. This part of the workshop takes place in person only; online participation includes the theory programme on day one.

SAMMEN SCHOOL
VLADIMIR PETROV / WORKSHOP
SAMMEN / PARTICIPATION
VLADIMIR PETROV
THEORY / PRACTICE

TWO WAYS
TO JOIN

Join us in Saint Petersburg or attend the first day online.

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